From major global brands to small retailers, brand protection presents a crucial part of day-to-day operations. Although intangible, assets like logos, trademarks, ideas, innovation, and R&D take time to develop and even more time to become recognizable. After investing time, effort, and other resources, someone else misusing, misrepresenting, reproducing, and reselling this property can cause a lot of damage to a brand. To avoid getting caught, these fraudsters often track the IPs of visitors to their site and change the content.
Whole industries were created to deal with intellectual property protection, but counterfeiters always cover their tracks carefully. Proactive brand protection is a crucial aspect of any modern business, and its effectiveness relies on proxies.
The unauthorized production and distribution of goods, commonly known as counterfeiting, is the most prevalent method of brand abuse. Counterfeiters create products to take advantage of the original product's value, brand recognition, and development efforts. This significantly endangers a brand's reputation because these products are created and sold illegally. Most importantly, their quality is almost always inferior compared to the original.
To avoid getting caught, counterfeiters have to constantly change product information and move their offerings to new eCommerce sites worldwide. A brand that's looking to protect its property requires robust solutions to keep up with numerous marketplaces on a massive scale as needed.
In most cases, individuals who sell counterfeit products offer their services all over the world. A company often won't be able to access content in specific locations due to geo-blocking or government-imposed access limitations. This prevents a brand from scanning particular websites they're interested in (like local marketplaces) to ensure their brand image stays protected.
Countless enterprise clients trust us for all their brand protection needs. Our datacenter proxies offer accurate web scanning and easy access to sites all over the world.
Our global proxy network features the most advanced servers available with incredible customizability options. Enjoy easy integration with popular proxy managers and custom solutions, along with 99.9% uptime for smooth global monitoring. If you run into any problems, our support is available 24/7 to help you get your brand protection setup running.
IPRoyal's services are designed to scale along with our clients' needs as necessary. We can work with any number of targets in any location. No matter how many websites you need to keep track of and where they are, we have a solution for you. Our proxy servers can quickly scale with your needs, allowing you to focus on taking care of your brand.
A reliable proxy network with IPs around the world ensures all brand protection checks are 100% accurate and reliable. With authentic IPs in a continent, country, or even city you're interested in, IPRoyal guarantees every check you perform will be indistinguishable from a genuine visitor. In other words, you can test websites and marketplace apps anywhere in the world with just a few clicks.